Amber Secures $20 Million Minority InvestmentNews

Amber Secures $20 Million Minority Investment at $190 Million Valuation to Fuel Accelerated Expansion through M&A

Bucharest, September 30, 2022 – Amber Studio SA, a leading global independent game developer ("Amber" or the "Company"), today announced that a fund advised by Emona Capital LLP ("Emona Capital" or "Emona"), a London-based investment firm, has agreed to invest up to $20 million at a $190 million post-money valuation to accelerate Amber's global growth through M&A. Part of the proceeds will also be invested in the Company's internal infrastructure to underpin continued rapid organic expansion. Dominik Dolenec, Managing Partner at Emona Capital, will be appointed to Amber's Board of Directors, bringing his wealth of experience to bear in support of Amber.

"We are thrilled to form a partnership with Emona Capital, and we welcome Dominik Dolenec to Amber's Board. After almost a decade of purely organic development, we are pleased to enter a new stage for Amber, a period of even more accelerated growth. Emona Capital has proven experience in emerging markets, which matches our expansion thesis and which we are confident will aid our expansion plans. As a people-centric organization, it was crucial for us to find a partner who understands and respects our development vision. With Emona, we share the goals for Amber's future – one that is focused on key stakeholders, our clients and our teams, and built on a promise always to deliver quality through incremental and breakthrough innovation. Together, we will continue to develop our joint vision of evolving Amber into a global player that sets industry standards while adding value to the creative industries at large," stated Jaime Giné, CEO of Amber.

Jaime Giné, CEO of Amber

Founded in 2013 in Bucharest, Romania, Amber is a creative agency structured as a network of studios with different specializations, offering a wide range of video game development solutions, including complete product delivery, co-development, platform conversion, live operations, and support services. The Company has approximately 1,200 employees based in Bucharest, Botoșani, Guadalajara, Montreal, Kyiv, Warsaw, San Francisco, and Los Angeles.

"Amber is at an exciting point in its rapid global expansion, and we are thrilled to partner with Amber's exceptional leadership team," said Dominik Dolenec. "We believe that the gaming industry has a bright future, and that Amber is uniquely positioned to benefit from the broader market trends thanks to the strength of its client base, the breadth and depth of its capabilities and the Company's remarkable culture."

Mihai Pohontu, Chairman of Amber, added: "This is the beginning of a new chapter in the history of Amber, one that will see us extending our network of studios to cover all genres and platforms, while reinforcing our studio service capabilities. At this larger scale, we can realize our agency vision to evolve game development ecosystems around the world through investments in community and innovation."

Mihai Pohontu, Chairman of Amber

The investment, combined with Amber's own profits, will fund mergers, acquisitions and acquihires of studios across the world, which will complement Amber's existing network of studios and secure its presence in high-potential, emerging markets. Moreover, apart from reaching new geographies, the purpose of the expansion is to expand the range of services offered and introduce new game genre specializations.

In the last five years, Amber's revenues grew at a compound annual growth rate of over 50%. In 2021, the Company posted a record turnover of $30 million, a 56% increase year-on-year. Approximately 70% of revenue was generated through game development projects, with the remainder comprised of development support services, including quality assurance, customer support, and localization. The Company works with global brands such as Amazon, Disney, NBC Universal, Paradox Interactive, Rovio, That Game Company, N3twork, and others.

The transaction was facilitated by law firms Filip & Company, advising Amber, and Wolf Theiss Romania, Goodwin Procter LLP and Haynes Boone LLP, advising Emona Capital.

About Amber

Founded in 2013 in Bucharest, Amber is a creative agency structured as a network of studios with different specializations, offering a wide range of video game development solutions, including complete product delivery, co-development, platform conversion, live operations, and support services. Amber currently employs approximately 1,200 specialists.

Amber has worked or continues to work with the most popular gaming companies: Amazon, King, Big Fish Games, Disney, N3twork, Rovio, Warner Media, and That Game Company. Amber has developed games such as Tetris Beat, Super Spy Ryan, PositronX, and Link Twin, and has contributed to developing successful titles such as Sky: Children of Light, Nascar Heat 5, Wild Things and others.

Amber is headquartered in Bucharest and has offices in Botoșani, San Francisco, Los Angeles, Guadalajara, Montreal, Warsaw, and Kyiv.

Amber advocates for equal opportunities, being the initiator of the #HerOwnGame campaign, an initiative that aims to combat the prejudices faced by women who want to pursue a career in the games industry.

Website Amber: https://amberstudio.com/
Facebook Amber: https://www.facebook.com/AmberDevs/

About Emona Capital
Emona Capital LLP is an entrepreneurial investment firm with a global investment mandate. The firm is led by seasoned investment professionals who have collectively invested more than $2 billion over the past two decades. By working closely with management teams and making significant investments of both capital and time, Emona aims to add lasting value to its portfolio companies. For more information, please visit https://www.emonacapital.com/